I did some research on how Aktia advertises its services, and the thing is they actually only advertise on the internet and in some brochures which one dose not see much of. They do advertise a lot in smaller communities with big sings and sponsorship's, but if you don't really know anything about them from before you wont get much out of their logo, so that is why I think they need a little face lift.
On the other hand there advertisement of services on the internet are really good in my opinion, since the webpage is really easy to use and has a simple layout even though there design is nice and pleasing to look at.
http://www.aktia.fi/sv/
As someone mentioned earlier in this blog many people think that Aktia is a totally Swedish bank, and yes there are a lot of "Swedish speaking Finns" that use this bank but this is a point which needs to be removed if Aktia wants to grow, and I would love to help given the chance next week. I also have a lot of service advertisement's on my mind right now just waiting to put them on paper at Kunstenniemi.
- Fast and Easy to change language
- Easy and stylish to browse through, find what you are looking for fast
- Check their interest rates fast while browsing
- Use their fast and easy shortcuts
- Give them a call with any given problem, you will find their number fast and easy
More to come so stay tuned...
Cheers
Fred
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